Skip to the executive training content
← Return to the executive training page

Accessible media alternative

Brad Rothenberg testimonial transcript

Exact caption transcript for the approved 2:24 video. Timestamps identify each spoken cue; the contextual disclosures below are editorial and are not part of Brad's recorded words.

Spoken transcript

43 caption cues · timestamps preserved

  1. Cue 1, from 00:00.00000:03.950

    Well, my confidence level is extremely high because you've

  2. Cue 2, from 00:03.99000:08.020

    enabled me to feel comfortable in my communication with

  3. Cue 3, from 00:08.06000:11.970

    Codex, teaching me to talk in a different way—ask

  4. Cue 4, from 00:12.01000:14.210

    questions as opposed to give directives.

  5. Cue 5, from 00:14.85000:18.380

    And even after we finished our session, I spent a lot of time

  6. Cue 6, from 00:18.42000:22.300

    doing more work because I felt comfortable enough to dig deeper.

  7. Cue 7, from 00:23.03000:26.490

    And let me tell you, for somebody with my generation to have confidence

  8. Cue 8, from 00:26.53000:30.810

    going into, uh, an AI system is remarkable.

  9. Cue 9, from 00:31.50000:33.260

    It's nothing I would have ever expected.

  10. Cue 10, from 00:33.30000:37.290

    For somebody like me, the frustration of not knowing how to

  11. Cue 11, from 00:37.33000:41.170

    dig deeper to get the information is an inhibitor at work.

  12. Cue 12, from 00:41.21000:43.590

    And that inhibitor has gone away entirely.

  13. Cue 13, from 00:43.74000:47.880

    I suddenly feel like I have a facility that I never

  14. Cue 14, from 00:47.92000:48.820

    imagined having.

  15. Cue 15, from 00:48.86000:53.080

    I'm currently operating on a $500,000 budget annually.

  16. Cue 16, from 00:53.87000:57.610

    And I can confidently say that I'll raise $2 million

  17. Cue 17, from 00:57.65001:00.770

    based on the work that we've done together, because you've radically

  18. Cue 18, from 01:00.81001:04.430

    increased my donor lists, my potential donor list.

  19. Cue 19, from 01:05.05001:08.790

    And I think that without any effort, I could

  20. Cue 20, from 01:09.04001:11.820

    20× that $500,000.

  21. Cue 21, from 01:12.07001:15.930

    The challenge would be for me to figure out how to deploy that.

  22. Cue 22, from 01:16.07001:19.170

    So it would take me some time to put the pieces together to deploy the

  23. Cue 23, from 01:19.21001:23.330

    $10 million. But I could get there based on the amount of the

  24. Cue 24, from 01:23.37001:26.490

    way we've aggregated information and made it easier for me to do the job

  25. Cue 25, from 01:26.53001:27.490

    of fundraising.

  26. Cue 26, from 01:27.53001:31.470

    These five lists generated by Codex and

  27. Cue 27, from 01:31.51001:35.590

    working with you took less than an

  28. Cue 28, from 01:35.63001:36.950

    hour in total,

  29. Cue 29, from 01:36.99001:41.130

    While if I had to do this myself, even with

  30. Cue 30, from 01:41.17001:45.290

    a staff member helping me, we would have taken up a full week's

  31. Cue 31, from 01:45.33001:49.450

    work—a 40-hour workweek of time—to create these

  32. Cue 32, from 01:49.49001:52.630

    lists. And I'm also certain that some of these lists would have fallen

  33. Cue 33, from 01:52.67001:55.270

    by the wayside because we would have had to prioritize which ones

  34. Cue 34, from 01:55.31001:57.410

    mattered because this isn't our day job.

  35. Cue 35, from 01:57.45002:01.190

    The easiest part about working with Seth is while he

  36. Cue 36, from 02:01.23002:04.590

    is incredibly capable and knowledgeable about the products that he's

  37. Cue 37, from 02:04.63002:08.700

    sharing, he speaks and communicates with me in

  38. Cue 38, from 02:08.74002:09.260

    a way that is

  39. Cue 39, from 02:09.30002:13.220

    easy to understand. He's not lost in language

  40. Cue 40, from 02:13.26002:15.060

    that would be off-putting.

  41. Cue 41, from 02:15.48002:16.400

    He understands that my

  42. Cue 42, from 02:16.44002:20.320

    ability and confidence in working with Codex was very, very limited.

  43. Cue 43, from 02:20.54002:24.260

    And he quickly got me up to speed by speaking, quote, my language.